
Boutique reformer pilates studio · Premium positioning · Class-pack model
Boutique reformer pilates studio · Premium positioning · Class-pack model
Studio Be
Studio Be


The Original
The Original
We couldn't walk past a pilates studio with branding this broken. Studio Be was crying out for a calm, refined and quietly confident brand mark that captured the philosophy and energy of the studio. Twenty-five concepts delivered, every one of them doing the work.
We find broken branding impossible to walk past. McCoys caught our eye and the rest is history. Urban, refined, quietly confident - a professionally designed specialty cafe logo with plenty of personality. As the name says; Twenty-five logo concepts that nailed the brief. Pick your favourite.
The Brief
The Brief
The three strongest concepts as recommended by our design team
The three strongest concepts as recommended by our design team
Designer Recommended
Designer Recommended

Designer Recommended

Designer Recommended

Designer Recommended
Every concept delivered in response to the brief. Which one will you build your brand around?
Every concept delivered in response to the brief. Which one will you build your brand around?
All 25 Logo Concepts
All 25 Logo Concepts





























Seeing a logo in context really brings it to life (these indicative examples are not included in project scope)
In Application
In Application